This is my second post on Google Analytics. First post is at here.
Bounce rate: Its one fantastic data from Google analytics that helps webmasters to the maximum.
It is the % of visitors that simply leave your website without actually visiting any other page except the gateway page, the page where he landed, mostly the gateway page is the home page.
These % of visitors spend less than 5 seconds in your website and leave without visiting any other page.
When you run a PPC campaign like Adwords, You should be aware of the % not exceeding, Keep a tab on this % and make sure it gets improved with your campaign changes.
Surprisingly my website jaiganeshv.com has a 0% bounce rate until last week. Provide quality and unique content and you can achieve the 0% bounce rate. When your blog or website is not updated often and if it has outdated info. the visitor simply closes your site from its gateway page.
So update information very often, this is the ebst way to achieve 0% bounce rate. The lesser the boune rate %, the more your visitors are liking your website
It indirectly affects the visitor staying time on your website. So to make yours visitors staying time more, decrease the bounce rate percentage, for which update quality contents very often with good navigation options.
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