Keyword CPC – How to Guestimate Keyword CPC for Adsense

How to Guestimate Keyword CPC for your adsense niche website, shown in Google free keyword tool may be misleading many times and make you pick a wrong keyword.

Usually the best way to do keyword research is by selecting exact match and unselecting broad match.

If you use the google keyword tool by logging into your Adwords account, you will be able to see the CPC column, it may be slightly higher that the CPC you get paid in adsense.

The data shown in keyword tool is for Adwords buyers and not for adsense publishers. Also this is for Search results listing and not content network (Adsense) ads.

So for [cheap web hosting] you may need to pay $12.99 to get listed in search results for keyword [cheap web hosting] it obviously is less for content networks, buying ads in publisher sites considering the search traffic is of highest quality, so publisher network will get lower CPC than $12.99.

It also includes following factors,

1. Your sites PR. (higher the PR, the better)
2. The content relevancy in the landing page for the keyword.
3. The time user spends on your page and the ads landing page, after clicking the ad. Google has tracking mechanisms   to identify the quality of traffic delivered and may pay you accordingly.
4. Google’s share of nearly 33%

Related posts:

1. Best practices for doing keyword research using Google Adwords keyword tool:
2. list of CPC, CPA, CPV networks
3. On page SEO keyword optimization:

Tagged as: adsense cpc, adsense niche, adsense tips, adwords cpc, google keyword tool, keyword cpc